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Articles from 2008 In May


Inside Self-Storage Scholarships 2008: Meet Our Esteemed Students

Article-Inside Self-Storage Scholarships 2008: Meet Our Esteemed Students

The Inside Self-Storage Scholarship Program, initiated in 2001, awards five $2,000 grants to students closely affiliated with the industry. Participants must be at least 17 years old and are required to work in the industry or have immediate family members employed by self-storage or related companies. The funds can be used for tuition at any accredited college or university, and can be used to study any designated field. This year’s scholarship winners demonstrated an outstanding commitment to completing higher studies and a determination to succeed.

Kristy Clark, Lakeside, Calif.

"My future affects the future of others," says Kristy Clark, a freshman at Cal Poly Pomona, Calif., who envisions a time when her degree in mechanical engineering will help improve the safety of others. She intends to use her knowledge to help design cars incorporating alternative fuels, and improved safety and mechanical standards. Clark has been accepted into the honors program at Cal Poly and has established a curriculum that will allow her to graduate a year early. She got a jump start on this plan by taking several college-level courses while still in high school. These extra courses and her many volunteer activities did not impair her ability to graduate as salutatorian from River Valley High School in Lakeside, Calif.

Clark participated in several organizations to help improve the life of others. She coordinated Box Tops for Education, helped rebuild a home destroyed by fire and set up and ran a Halloween carnival during 2003 Firestorm, the largest fire in California history.

Clark’s role model has been Ann Marie Wellhouse, her biology teacher and founder of her high school. Wellman’s enthusiasm for her subject led Clark to discover her own passion for science and math. Clark credits Wellman with being the catalyst that gave her a clear direction for her college major. While in the ninth grade, Clark took her teacher’s suggestion and attended an open house at San Diego State University where she "fell in love with the mechanical engineering department." Some day, she is hoping to use her knowledge to develop a flying car.

James Cruso, Westerly, R.I.

James Cruso considers his middle-child position in a family of five siblings to be a blessing. The oldest is 25 and the youngest is nine. He has watched his oldest sister graduate from college and begin a successful life. He has also re-lived the wonder of childhood through helping care for his sister who is nine years younger.

While in high school, Cruso worked for Granite Storage, a facility owned by his father. For the past four years, he has been a member of the honor roll. He was also awarded a letter in three varsity sports and has appeared in several school plays.

"My community is a substantial part of my life," Cruso says. He is head of the Character Education Committee, an organization at his high school that holds fundraisers to benefit needy families. He earned 30 hours community service refereeing at the local YMCA. In addition, he helps during the annual Westerly Library Book sales and participates in the Westerly Chorus.

Although he has not chosen a university yet, Cruso’s ambition is to obtain a degree in civil engineering with a major in business and real estate. He embraces the positive attributes—dignity, pride, courage and self-respect—of his mentor and father to guide him in his life and career.

Regina Olsen, Vashon Island, Wash.

Regina Olsen’s more than 20 years experience as a co-owner of a residential concrete company has proven she is not afraid of hard work. Her duties not only included administration, accounting scheduling, bids and estimates, but also pouring yards of concrete herself. She also owned and managed single-family rental homes. These days, Olsen manages Island Self Storage, where she has hung her hat for more than three years. In addition to initiating several improvements to the business’s operations, she is proud she can remember the names of nearly all her 400 customers.

Despite a busy schedule, this single mother of a son in college has managed to take continuing education classes. She has almost completed her associate’s degree and will be transferring to Washington State University to complete her bachelor’s in business administration with a major in management and operations. "My particular interest is ethics, and I would like to eventually pursue a master’s degree in the field," she says.

Olsen is a member of the American Institute of Professional Bookkeepers and the Phi Theta Kappa Society. She loves outdoor activities including hiking, camping, gardening and horsemanship. She assists with the Vashon Island Adult Riders Association, which organizes fundraisers for the benefit and stewardship of Paradise Ridge Park, one of the last equestrian cross-country jumping courses in Washington. She also volunteers for the Vashon Maury Cooperative Preschool, Vashon youth baseball and the local Boy Scouts of America troop.

"My single most important accomplishment in all three groups was setting up a scholarship fund for those children who could not afford dues, equipment or camp fees," she says.

Darby Owenby, Eufaula, Ala.

Darby Owenby wears many hats: father of two girls, student, college graduate, storage facility manager, engineer and a deacon of his church. Still, he is planning to add another degree to his curriculum vitae—a master’s in business administration (MBA).

Owenby, a licensed engineer in five states, has worked in self-storage construction for 10 years. Recently, American Buildings Co. (ABC), the company where he works, was purchased by Nucor Corp. When Nucor upper management visited ABC, Owenby noticed they all held engineering degrees and an MBA. He realized his potential with the company was almost unlimited if he furthered his education and added MBAs to his resume.

The storage veteran has already contributed to the technical improvement of the industry. He was part of the team that helped develop and refine SS-20’s patented tube steel construction system.

Although Owenby says caring for his two young daughters is foremost in his life, he finds time to serve his community and church. His mentor is friend Jack May. May’s daughter was an Honor Society member and head varsity cheerleader. Owenby believes May’s philosophies and outlooks as a parent directly contributed to his daughter’s success. Owenby says he has adopted May’s positive influences to shape the way he raises his own daughters.

I firmly believe that one of the best impacts I can have on society is by doing my best to ensure that the children I raise become responsible and compassionate members of our future society, he says.

Martha Howard, Provo, Utah

Martha Howard already has a running start on her goal of obtaining a degree in sociology. During her last two years in high school she participated in the Running Start program that allowed her to take classes at the local college. While participating, she maintained a 3.93 GPA and was accepted into the international honor society, Phi Theta Kappa. When she graduated from high school, she had earned an associate’s degree. This year she is attending Brigham Young to earn a bachelor’s in sociology with a minor in international development.

Howard is actively involved in her community and church. She has volunteered for several organizations including Hawk Ridge, a therapeutic riding center that helps handicapped children improve mentally and physically through riding horses and contact with other animals. She is also a volunteer with Mama’s Hands, which feeds and clothes the homeless, and House of Hope, a recovery house for abused women.

"One of the things I am most passionate about is international development and improving the living conditions in impoverished countries," Howard says. Next summer she is planning to travel to Africa to gain firsthand experience of the conditions in an underdeveloped nation.

MD Series Rolling-Steel Doors

Article-MD Series Rolling-Steel Doors

Janus International added a new line of rolling-steel doors to its commercial and industrial product line. The rolling-steel division, occupying a new 252,000-square-foot facility, will manufacture a full line of slat doors, including medium-duty service doors, full-duty service doors, insulated doors, fire doors, fire shutters and counter shutters for self-storage and other applications. Some features of the new MD series include 20,000 spring cycles and staked curtain slats to minimize lateral movement. The service-door series features installer-friendly headplates, and the fire door lineup will include the Janus Sure-Set hoist. Info: www.janusintl.com

U-Channel Cover

Article-U-Channel Cover

The Ideal Shield U-channel cover fits over standard two-pound, U-channel posts and pipe that is more than 1.5 inches in diameter. It can be cut to custom lengths and is available in multiple color combinations. Available with the Glow-N-Dark feature or with a white stripe, the cover is an attractive and cost-effective way to provide added visibility for self-storage parking lots and driveways. A cinch to install, it quickly and effortlessly snaps over existing U-channels with its easy-to-use locking device. Info: http://www.idealshield.com/

ISS Blog

Service Should Be King

Article-Service Should Be King

In a struggling economy, you would think that all businesses—online and brick-and-mortar alike—would elevate service to a level of supreme emphasis and importance. Heck, you would think this should always be part of an enterprise's mission statement, but we know this isn't always the case. It amazes me, however, in the current climate, that any business owner would risk losing even a single repeat or new customer over something as basic as service. And yet ...

I could provide you with several first-hand examples of poor customer service I have received of late, but would much rather focus on something positive: companies that are doing things RIGHT. And today there are two very noteworthy mentions from our very own self-storage industry.

First, check out this article in the Mesquite Local News about Mesquite Self Storage, where service takes precedence in daily dealings with tenants. Managers Brian and Lisa Ramage deserve kudos for their simple but essential efforts: cold bottles of water and hot coffee kept on hand for customers, local maps and other resources posted in the management office, personalized facility tours ... the little things that make a big difference when customers form a first impression.

I also want to point the spotlight toward America's Best Self Storage of Torrance, Calif., which was featured today in ISS news (read the story). Owner Jack Donner explains, "We take good care of people. We treat them as individuals with unique needs. In this day of computerized phone systems and horrible customer service, we decided to do the opposite and provide world-class service to everybody who visits our property."

Well spoken, John. And right on the money.

If service doesn't reign supreme at your storage site, you'd better get with the program. Every industry expert and publication will tell you that self-storage is getting more and more competitive due to saturated markets. You're sick of hearing this, I bet. But it's true, and not only that, you have to now consider that it's exceedingly more difficult to compete because peoples' expendable income is dwindling. In the year ahead, they will become increasingly discerning about their expenditures. "Do I keep my storage unit or finally trash that junk? Seventy-five bucks a month is a lot of money."

So you think about that the next time the bell chimes on your front door. Slap a smile on your face ... and mean it. If you think "just one customer" can't tip the balance between success and failure, guess again. And if you have a service strategy that really works for you, please share it in this blog. We value your input.

StorageVault Canada to Buy Two Self-Storage Businesses

Article-StorageVault Canada to Buy Two Self-Storage Businesses

StorageVault Canada Inc. has entered into letters of intent to acquire a self-storage facility in Winnipeg, Manitoba, for approximately $7.3 million and a portable-storage business in Regina, Saskatchewan, for approximately $1.35 million. The company aims to become the exclusive master franchisee for the future development and operation of portable-storage facilities throughout Canada. If outlined conditions are satisfied and the company received approval by the TSX Venture Exchange, both acquisitions are scheduled to close on or before July 31.

StorageVault currently owns and operates one self-storage property in Regina. It intends to grow through the acquisition of additional self-storage facilities and the development of portable-storage facilities. Its common shares are listed on the TSX Venture under the symbol SVI. For more information, call 306.536.3771.

America's Best Self Storage Wins 'Keeping America Strong' Award

Article-America's Best Self Storage Wins 'Keeping America Strong' Award

America's Best Self Storage of Torrance, Calif., recently received the Keeping America Strong Award by Rear Admiral Kevin E. Delaney (retired) who produces "Heartbeat of America," a national TV show highlighting small businesses that continue to grow despite economic setbacks. The show is hosted by actor William Shatner. 
 
The company's owner, Jack Donner, appeared on the show to accept the award. He said he owes his success to exceptional customer service, fair prices and high value to the Torrance community.
 
"We take good care of people. We treat them as individuals with unique needs. In this day of computerized phone systems and horrible customer service, we decided to do the opposite and provide world-class service to everybody who visits our property," said Donner.
 
America's Best has more than 1,200 units in 64 sizes. For more information, call 310.212.7339; visit http://www.abss4u.com.

Jack Donner of America's Best Self Storage accepts the Keeping America Strong Award.

Supplier Spotlight: SMD Software Inc.

Article-Supplier Spotlight: SMD Software Inc.

SMD Software Inc., a provider of self-storage management software, has released a new version of SiteLink for self- and mobile-storage operations. Markus Hecker, COO and the director of marketing and sales, spoke with Inside Self-Storage about this new development.
 
ISS: What led to the development of your new SiteLink product?

Hecker: We take our customers suggestions seriously. Their feedback revealed customers are increasingly mobile and want better access to their data for themselves, tenants and call centers. Owners want better control of rental rates and to automate yield management. Operators want their websites to allow customers to manage accounts online. Growing stores need full multi-user capabilities and lower hardware cost and maintenance. Customers asked for faster software speed.

The result was the development of a new product from the ground up—SiteLink Web Edition. We now have two products because we will not stop supporting, evolving and selling the older, PC-based SiteLink.
 
ISS: What does your new SiteLink Web Edition offer over the old SiteLink?

Hecker: The new SiteLink costs less to own and maintain and produces savings from better data safety, lower maintenance and faster setup. It offers automatic, monthly live updates, eliminating the need for clients to load CDs on all their computers. Clients enjoy more frequent changes to the program. Users no longer have to spend money on networking computers or backups.

We worked with leading industry experts to develop the most powerful revenue management module in self-storage. SiteLink Search brings owners’ websites up at the top of Web searches and eliminates spending on search-engine optimization.

The Web module lets owners integrate online management for tenants at little extra cost. Owners can change settings on their website anytime without programming or Web-design experience. They can reduce customer traffic to the store and workload for managers. Integrated certified mail eliminates time spent going to the post office. The new SiteLink architecture lends itself to offering a better Insomniac kiosk integration and offers new features like promotions and services such as insurance and merchandising. Call center tie-ins make the store available around the clock.
 
ISS: How has the new SiteLink Web Edition been received so far?

Hecker: In the last 18 months, more than 500 owners have installed the new SiteLink software at more than 1,000 stores. Owners are cutting credit card fees by implementing ACH. Almost 300 owners have already linked their websites to SiteLink, allowing tenants to manage accounts online.

By incorporating online services and features, owners can improve their operation’s money-making abilities. The system shrink wraps many requested features, such as online payments and ACH/bank draft for low-cost billing, which are ready to go “out of the box.” While the new SiteLink Web Edition is successful, we don’t want to startle users of the PC-based SiteLink because we will always offer and improve that older product.
 
ISS: How is pricing different?

Hecker: The new SiteLink is cheaper to operate. The up-front cost is much lower than the previous model. Many customers have the misconception that Web systems or software-as-a-service are about long-term commitments, difficult installation and customers losing choice and becoming beholden to their vendors. Quite the opposite is true: Customers invest less in software-as-a-service. It’s easier now than ever before to switch software if vendors do not provide top-notch service. With SiteLink, there are no binding or long-term contracts.
 
ISS: How is the new SiteLink different from other Web systems?

Hecker: SiteLink scales well. It’s easy to roll out to multiple computers and stores without any networking, setup or special maintenance. Web Edition is easy to load and to learn. When software can be installed on any PC with any operating system, and all browsers including Internet Explorer 7, most service calls and complaints are eliminated.

Clients are surprised by the speed of the new SiteLink. It’s an engineering challenge to make self-storage software work fast over the Internet because each store has so much data. Our solution is to employ a “Smart Client” architecture that runs passive operations, like reports and lookups, on local PCs.

Only active transactions like payments and move-ins interact with our Web servers. Most activities are passive: Users look up and print more than they change. This approach cuts down on the amount of data flowing over the Internet. Therefore, SiteLink does not slow during peak usage. Payments take less than three seconds. “Smart Client” means we store your data on each of your computers.

The new SiteLink looks similar to the old and requires little training. Users do not need access to browsers like Internet Explorer to run the new SiteLink, and the system works even if the Internet is temporarily out of service. Users can integrate our Web module in less than a day. Web designers are not needed to change settings such as office hours or specials. And you can update your prices automatically.
 
ISS: Does SiteLink work abroad?

Hecker: We customize SiteLink to requirements of all users. Microsoft’s .NET platform and sequel database let SiteLink run on Windows operating systems in other regions and countries. The robust product design lets us readily install SiteLink on computers around the world. 

Canadian and Australian owners and tenants benefit from online management the same way their U.S. counterparts do. Canadians will soon have SiteLink integration with Interac. Australian owners find their unique tax structures and ACH/bank draft integrated in SiteLink. Later in 2008, we will have our first translations into Spanish and German, with others to follow.
        
ISS: Where do you see SMD Software going in the future, perhaps the next 10 years?

Hecker: All of our customers must know we will not stop supporting or selling the older, PC-based SiteLink. For Web Edition, we are working on improving our customers’ positioning in Google searches so they come up on top in Web searches and will be first in line for new business. Clients will no longer have to pay for search-engine optimization. With six programmers in addition to our technicians, we are well-staffed to equip our customers with the most current software.

SiteLink offers better programming tools and a more powerful SQL database that give us endless options for adding features to grow strongly and quickly. We already offer a powerful online-management system for tenants, and plan to add even more billing features for tenants and money-making functions such as online merchandise sales for owners. Later this year, we will offer barcode scanners and enhanced call center and kiosk integration. SiteLink already offers specials and promotions to kiosk users. This summer, we will offer these and other functions to tenants in the online management module.
 
For more information, call 919.865.0789; visit www.smdsoftware.com.

Trachte and ISS Offer Free Webinar on Self-Storage Conversions

Article-Trachte and ISS Offer Free Webinar on Self-Storage Conversions

Trachte Building Systems, a manufacturer and supplier of steel building systems, and Inside Self-Storage (ISS), will present a free webinar addressing the topic of self-storage conversions on July 24, 2008, 2-3 p.m. Eastern Standard Time. Presenter Jamie Lindau, Trachte’s national sales manager, will address essential information owners and developers need to know before attempting to convert a structure to a storage use: how to make a building work, proper site layout, how to address challenges that may arise along the way, and how to make buildings more accessible to customers.

In 2008, Trachte and ISS have partnered to provide a complimentary webinar series open to all industry professionals. The live online seminars, focusing on construction-related trends and information, were scattered throughout the year. The final event in the series, “Self-Storage Construction 101: Building Essentials,” will take place on Sept. 18. For more information, to register, or to view recordings of past webinars, visit www.insideselfstorage.com/trachte

Trachte designs, manufactures and erects a full line of pre-engineered and customized self-storage systems including single- and multi-story buildings, portable storage, interior partitions and corridors, and boat/RV canopies. The company is ISO 9001:2000 certified. For more information, visit www.trachte.com.
 
ISS produces a monthly magazine, bi-annual tradeshows and education programs for the self-storage industry. Visit www.insideselfstorage.com for details.

To Offset Rising Steel Prices, Rabco Offers Hybrid Self-Storage Buildings

Article-To Offset Rising Steel Prices, Rabco Offers Hybrid Self-Storage Buildings

Beginning in June, The Rabco Corp. will offer a new line of hybrid, single-story self-storage buildings that use wood framing and partition members on the interior instead of the traditional all-metal construction. The new line is created in hopes of off-setting the rising cost of steel.

“In our pricing models, we have seen savings of up to 20 percent over an all-steel building based on today’s prices,” said Buster Owens, president. “With the continued escalation of steel prices, there is a possibility the savings could be even greater."

The building exterior and roof systems will remain the same. Buyers can choose between a standing-seam roof system or a PBU panel screw-down roof. Exteriors will be covered in sheets of pre-painted Galvalume as well as Rabco’s standard pier and header system, which comes with a field-applied textured or pre-painted finish. 
   
Rabco provides pre-engineered metal-building systems for the self-storage industry, including a complete line of single- and multi-story buildings and flexible systems for boat and RV storage. For information, call 800.989.0220; visit www.rabco.com.

One-on-One With Terry Campbell, Vice President of Sales and Marketing for BETCO

Article-One-on-One With Terry Campbell, Vice President of Sales and Marketing for BETCO

For more than two decades, the driving philosophy behind BETCO Inc. has been meeting the customer’s needs. Over the years, the company has evolved into a single-source supplier for self-storage structures and components. With world headquarters in Statesville, N.C., BETCO built a second plant in Bryan, Texas, in 1999 to reduce shipping time and lower costs for customers in the Southwest. The company also added roll-up doors and hallways to its product line, making it a go-to source for self-storage developers.

Inside Self-Storage

spoke with Terry Campbell, who began his career with BETCO 13 years ago as a drafter. He also worked as an estimator before landing in BETCO’s sales department, where he’s now the vice president of sales and marketing. Campbell shares his thoughts on trends in the self-storage industry, the company's goals, and what we can expect in the future of self-storage construction.

ISS: What’s changed in building design in the last five years?

Campbell: Everyone is trying to make their buildings less expensive but add more value. Land in many areas is scarce and expensive so we’re seeing a lot more multi-story buildings. There are more requests for climate control as well.

ISS: There’s been a shortage in raw materials for several years now. How has this affected construction in the self-storage industry?

Campbell: In 2004, when the cost of steel shot up and it caused shortages, we expected the demand to slow down. But it was the opposite. We had record sales that year. It’s happening again right now. In the last couple of months, the cost of steel has gone up about 30 percent. But we’ve had a large amount of orders coming in over the last several weeks. We have been in a position to lock in prices for our customers five to six months out, so we’re able to give them a delivery date. If they don’t take delivery by that time, they have to pay a surcharge if the price of steel has increased. And with the volatility of the fuel market, we’ve had to build fuel surcharges into our contracts.

ISS: BETCO manufactures boat and RV storage. What features are in demand for this growing segment of the industry?

Campbell:We offer fully enclosed boat and RV storage. One of things that we’re seeing that is interesting is the condo concept. Instead of renting the unit, the owner sells the unit. Where a unit may cost several hundred dollars to rent, they sell these units for several thousand and the customer owns it.

ISS: What does next-generation building entail?

Campbell: We just did our first building display to showcase next-generation building at the ISS Expo in Vegas. Our standard building is still the flagship building, but we created this one to expand our range of products. This is part of the quest to be more competitively priced. It uses a different type standing-seam roof with other features that our customers have said they want. It is part of our effort to get more market share. I see this building becoming popular over the next year, especially in certain areas of the country and overseas due to savings in shipping cost versus our standard building.

ISS: BETCO opened its doors in 1984. How has the company evolved over the years?

Campbell: BETCO started off as a building supplier or broker. After a few years, the owners saw that they wanted to have more control over the process and started our first manufacturing facility in Statesville, N.C. We opened the second plant in Texas in 1999. In 2000, we opened our door-manufacturing facility in North Carolina. Our staff has, of course, grown. We’ve added more staff in every department to handle the growth we’ve experienced over the years. There have been times that we didn’t have enough parking spaces for all of the employees needed to get the work completed.

We’re a single-source manufacturer. We provide the engineering, manufacture the building materials and doors, and provide erection of the building. That’s important because the customer only has to deal with one company.

ISS: Tell us about your warranties.

Campbell: Our standard warranties are the best out there. We offer a 40-year warranty on paint, 25 years on the roof, 20 years on the interior structure and partitions and 10 years on door-springs. Also, the labor warranty on jobs that we erect is 10 years; industry standard is two to five. We offer the best warranties because we believe in our materials and services, and we stand behind them.

ISS: How do your door and hallway products differ from others in the industry?

Campbell: When we decided to get into the door business, we looked at all the doors on the market at that time. We took what we liked and tried to improve on it, and tried to eliminate what we didn’t like. We recently made tension adjustors and bearings a standard on all our doors, and the springs have a 10-year warranty.

ISS: What are some of the company’s goals over the next few years?

Campbell: To keep grabbing market share and growing. We’re trying to stay on the edge of products and services, and stay in front of everyone. After every project, we conduct a survey with our customers. We also get feedback from our erectors and sales reps. We use this to improve on our products and our services. We’re also constantly pushing our vendors, our suppliers, to help us stay ahead. We are expanding into other areas, such as Canada and Europe.

ISS: Any predictions for the industry?

Campbell: We’re going to see more multi-story facilities. Climate control is going to keep growing. Local zoning and permitting is making it harder to get into the business, or at least in a way that’s feasible. We’re probably going to see more developers already in the business and fewer newcomers. They know how to do it, how to get the permits from the city and zoning, and do all these things to get going. It’s getting harder for newcomers to do that.

Because of this we offer seminars, at least four a year, for people who want to get into the business. We also have a CD with basic information. And we are in the process of creating an interactive CD and a booklet. With the CD, booklet and our reps, hopefully it will help people new to the self-storage industry get through these hurdles. They can purchase the package from us and won’t have to attend a day-long seminar. If the person purchases from us, they’ll get a credit. We want more educated people out there. 

For more information, call 800.654.7813; visit www.betcoinc.com.