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Self-Storage Technology Supplier PTI Acquires Marketing-Services Firm Automatit

Article-Self-Storage Technology Supplier PTI Acquires Marketing-Services Firm Automatit

Update 11/20/18 – PTI has integrated with Automatit through the PTI CORE platform, giving self-storage operators the ability to view their digital-marketing metrics in the same CORE dashboard they use for access control. The integration provides real-time monitoring of online unit reservations and cost per reservation. It also covers paid-search metrics, phone calls generated by marketing promotions and site-level Web-traffic information, according to a press release.

“Tenants are using the convenience of online reservations at increasing rates. The Automatit integration into the PTI CORE platform creates another essential element of the end-to-end solution that operators desire,” Young said. “Operators now have the opportunity to substantially reduce customer acquisition costs while gaining more valuable insights that enhance their operational efficiencies.”

“I am excited to bring digital-marketing metrics to the PTI CORE platform,” added Baird. “This integration will help owners manage their facility and monitor digital-marketing data in one easy-to-use interface. Our customers have shared that monitoring these meaningful metrics helps them make better operational decisions.”

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10/18/18 – PTI Security Systems, a provider of access-control and security solutions for the self-storage industry, has acquired Web-design and marketing-services firm Automatit Inc. PTI pursued the deal to enhance its CORE IoT (Internet of Things) cloud platform and accelerate its delivery of end-to-end solutions designed to help storage operators improve the customer experience and operational efficiency, according to a press release.

“PTI and Automatit share a simple business philosophy. Everything we do starts with the customer. Our shared goal is to help bring our customers’ visions to life through innovative technology solutions,” said Franklin Young, CEO of PTI. “We could not be more impressed with the passion of the Automatit team and their long-standing commitment to customer service and product innovation.”

“We are very excited to be a part of the PTI team, and we share PTI’s vision of building a world class end-to-end technology solution,” added Christopher Baird, CEO of Automatit.

Founded in 2001, Automatit will continue to operate under its own brand, the release stated. Based in Tucson, it specializes in marketing services, search engine optimization and Web design for self-storage.

PTI manufactures technology-enabled security solutions. Its product line includes access-control hardware and software, wired and wireless door alarms, and mobile-access solutions. The company has installed more than 37,000 systems in 30-plus countries. It operates through two U.S. locations as well as distributors in Asia, Australia and Europe.