Delinquencies, collections and lien sales are critical elements in the operation of a self-storage business. On June 27, self-storage industry expert Tom Litton will conduct a two-hour online workshop titled, Finding Your Customers, Collecting Your Money, Conducting Better Auctions, which will provide tools and tips for managing these processes effectively and efficiently.
The first hour, focused on managing delinquencies, will share innovative ways to get self-storage customers to pay rent. Litton will discuss 10 collection strategies, including how to use the Internet to provide low-cost rent reminders. He'll also address ways to find customers who have "disappeared."
Hour two will focus on lien sales. Litton will talk about whether a self-storage operator should hire an auctioneer, how to draw a crowd, websites that advertise self-storage auctions, and how to get better sale prices. He'll also share how to maintain proper lien-sale files in case a facility operator is sued as a result of a sale.
The cost to attend the live workshop is $49.95. Registration can be completed online at MiniStorageMessenger.com.
Litton heads Litton Property Management Inc. During his lengthy self-storage career, he has managed more than 150 facilities in 11 states. He currently fee manages and consults throughout Australia, Canada, England, France and the United States. He has conducted more than 150 seminars worldwide on self-storage operation, management, development and ownership.
Litton is a regular contributor to Inside Self-Storage (ISS) magazine and the Inside Self-Storage World Expo, the industry's largest conference and tradeshow. He's a member of the ISS Editorial Advisory Board and an instructor of the Self-Storage Training Institute. A video of Litton's seminar at the recent ISS Expo in Las Vegas, "Power Marketing: A Mini Clinic for Self-Storage Operators," is available for sale at www.insideselfstoragestore.com. The ISS Store also sells a manager-training course taught by Litton titled, "Grassroots Marketing for Self-Storage: Building Business Through Community."
