The Inside Self-Storage Expo in Nashville, Tenn., Oct. 7-10, 2008, will include a seminar on accomplishing successful phone sales in self-storage, intended for facility managers and operators who wish to improve their phone skills and closing rates.
On Oct. 9, Brian Byrd, vice president of sales and marketing for Landvest Corp., will provide a comprehensive overview of the five steps necessary for selling self-storage to customers over the phone. Byrd has been involved in sales since college and has worked in some aspect of real estate and sales management for more than 10 years. He says facility employees often give callers the price of a unit without fully understanding the needs of the customer, properly qualifying the customer, or effectively selling the product.
Based in Wichita, Kan., Landvest offers third-party management options, training, consulting and development services to the self-storage and multi-family housing industries.
The ISS Nashville Expo, set at the Gaylord Opryland Resort and Convention Center, will feature four days of educational seminars, vendor exhibits and networking opportunities. It is sponsored by Inside Self-Storage magazine, a monthly trade publication for owners, operators, managers, investors and suppliers of the storage industry. For details, visit www.insideselfstorageexpo.com.